For Agency Owners

Grow Agency Revenue
Without Growing Headcount.

Crankshaft delivers AI-screened, intent-verified inbound sales calls to your agents — on top of whatever they're already doing. No workflow changes. No requirements. Just more policies written per agent, every week.

$4,800

Avg weekly revenue gap per agent vs top-performing agencies

30–40%

Close rate for Crankshaft clients vs 10% industry avg

95%

Of connected calls are qualified, high-intent buyers

7.2x

ROI on lead spend — same agents, better calls

100%

TCPA compliant — litigator scrubbed on every transfer

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How We Screen Every Call

A real person speaks with every prospect. Our AI listens live — analysing intent, checking qualifications, and filtering hard. Most calls don't make it through. That's the point.

PROSPECT POOL

Inbound callers — John D., Sarah M., Mike R., Lisa T. + more prospects

HUMAN SCREEN

Live Conversation — a real person speaks with every prospect while our AI arbiter listens. Not a bot.

AI ANALYSIS ENGINE

✓ Intent verified ✓ TCPA compliant ✓ Litigator scrubbed ✓ 9 / 9 qualifiers passed ✓ Avg score: 94%

✓ QUALIFIED

High-intent buyer verified & ready — passes to your agent as a live sales call.

✗ FILTERED OUT

Failed any qualifier — dropped immediately, never transferred.

YOUR AGENT

Sales Call · 30–40% close rate · Zero dialing · 7.2x ROI on lead spend

Hear Real Call Recordings

Full AI assessments on every transfer — see exactly what your agents receive

The Revenue Gap

We analyzed 20 final expense agencies — 50 to 600+ agents, same market, same products. The data revealed a nearly 2x gap in agent productivity between the top and bottom performers.

Agency Leaderboard (Q1 2026)

#AgencyAgentsApps/AgtRev/Wk
1Omar H1583.24$3,350
2Ryan D1413.22$3,794
3Manny C563.00$3,678
4Dante P922.95$3,655
5Travis L2062.51$2,810

Top 5 shown · Full data in the Agency Brief

Agent Output: Before vs. With Crankshaft

Hours Dialing / Week30–40 hrs3 hrs
Quotes / Week7–1525
Phone Sales / Week3–610
AP / Week$2,800–$5,400$9,000
Net Profit / Week$300–$2,900$7,750
ROI on Lead Spend1.1x–5.6x7.2x

The same output for every agent archetype. Whether your agents dial aged leads, buy real-time leads, or take inbound sales calls — Crankshaft supplements what they do with high-intent inbound calls that close at 30–40%.

* Figures from observed Crankshaft client outcomes. Data from 20 FE agencies, Q1 2026.

Agency-Level Revenue Uplift

Map the gap to your team size. Cut every number in half to be conservative — the math still holds.

TeamCurrent/WkWith CSUplift/Wk
50 agents$164,600$450,000+$285,400
150 agents$493,800$1,350,000+$856,200
400 agents$1,316,800$3,600,000+$2,283,200
600 agents$1,975,200$5,400,000+$3,424,800

Based on $3,292/agent/week avg (observed across 20 agencies) → $9,000/agent/week with Crankshaft.

Two Ways We Work With Agencies

We built the platform to fit how you already operate — not the other way around.

Model 1

Agency Provides Leads

You buy in bulk and distribute to your team. Agents work your leads at a lower commission in return.

  • Bulk transfer packages at agency pricing
  • Management dashboard — pick-up rates, missed calls, recordings per agent
  • Bulk download of all customer data
  • Global account balance: total spend, avg calls/day, remaining credits
  • Branded agent sign-up page with your agency name and logo
  • Automatic leaderboard rankings across your team
  • Crankshaft will match prizes for top performers
  • Weekly/weekend leaderboard graphics provided for your team
  • Free monthly retention calls and transfers to writer on all policies closed through Crankshaft for 12 months
Model 2

Agents Self-Fund

You vet and endorse Crankshaft as a preferred source. Agents purchase their own packages at an agency-wide discount.

  • Dedicated branded landing page for your agency
  • Introductory transfer package or one-time flat-fee entry point
  • Account reps reach out to every agent individually and via email
  • Agents enrolled in a structured drip campaign
  • Agency-wide discount for all your writers
  • Management dashboard showing team-level performance
  • Purchase a prize package — reward top performers yourself
  • Performance tracked by pick-up ratio, call length, or total production

Shared Across Both Models

No penalties for missed calls — ever

Credits never expire and are fully transferable

Works alongside outbound, aged leads, and existing sources

Crankshaft assumes TCPA liability on every transfer

Full call recordings + AI assessment on every call

Agents go live within 24 hours of sign-up

Pricing

  • Only pay for calls you pick up over 2 minutes.
  • We assume TCPA liability. If you are fined by a court as a result of a call we sent you, we will pay the fine.
  • Free retention calls for new clients — for the next 12 months. We will call all clients you close from Crankshaft calls every month, remind them of their payment, and transfer them to you.
  • We are long-term partners. We increase retention and help you drive referrals — increasing your ROI. Experience the future of Final Expense.

Financing Available: Crankshaft supports Affirm, Klarna, and Afterpay financing options through Stripe checkout.

Low-StateLicensed in fewer than 15 states

10 Inbound Sales Calls Package

Starter package

$600

$60 per call

High-StateLicensed in 15+ states

15 Inbound Sales Calls Package

$825

$55 per call

25 Inbound Sales Calls Package

$1,375

$55 per call

50 Inbound Sales Calls Package

$2,500

$50 per call

Built for Agency Owners

Full visibility into your team's performance. Tools to drive competition. Data you actually own.

Transfers as Prizes

Agency owners can award Crankshaft transfers to top-performing agents — measured by production, pick-up ratio, or call length. You choose the metric. We handle the measurement. Crankshaft will match prizes for top performers.

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Ready to close the gap?

Let's show you exactly what this
looks like for your agency.

A 20-minute call with our team. We'll walk through the platform, show you real call recordings, and model the revenue uplift for your specific team size. No pressure. No fluff. Just the numbers.

Apply Now

Want something to share with your team or review offline?

    Agency Owner Partner Program | Crankshaft | Crankshaft