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From application to your first call in four steps. Most agents are live within 24 hours.
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Tell us about yourself, your licenses, the states you work in, and the volume you're looking for. Takes about 5 minutes.
Agent info · Licensed states · Vertical · Volume preference
Sign Your Agreement & Pick Payment Terms
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Review and e-sign your service agreement, then select the payment terms that work for your business.
Digital e-signature · Flexible payment terms
Download the App
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Get the Crankshaft app on iOS or Android — or use it on desktop. Your calls, your dashboard, your performance data — all in one place.
iOS · Android · Desktop
Wait for Calls — Start Closing
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When a qualified buyer is ready, your phone rings — on your schedule. You control when calls come through. No dialling, no chasing, just warm verified transfers ready to close.
Live transfers · Real-time scoring · Every call recorded
Reality Check
The hardest part of selling Final Expense policies is generating the leads. Most agents find themselves either doing endless outbound or dealing with low-quality, recycled transfers — making income sporadic and unpredictable.
Wasted time on unqualified leads — prospects with no real buying intent
No objective way to verify a transferred call actually met quality standards
TCPA/DNC violations averaging over $25k per incident — with litigation exposure
Endless disputes with lead vendors over quality, with no evidence either way
Paying for low-quality leads that don't convert — poor ROI, every month
Tired of spending all day on calls that should have already been screened?
10%
average live transfer conversion rate across the industry today
Crankshaft clients see 30–40% close rates.
Our Value
We help FE agents and agencies scale by delivering a predictable, consistent stream of qualified high-intent buyers every day.
95%
of connected calls are qualified, high-intent buyers
5-10x+
ROI on your spend vs traditional lead sources
>$25k
average cost of a TCPA/DNC violation — we prevent them automatically
5-7x
monthly volume increase — more time closing, less time chasing
Why Choose Us?
We're not a lead vendor. We're a technology company that built a platform to analyse every call in real time — so you only ever speak to buyers who qualify.
Digital-First, Purpose-Built Platform
Fully integrated stack from mobile app to backend — designed for live transfers from the ground up. Works on iOS, Android, and desktop.
Transparency & Full Auditability
Every call is recorded and analysed. Built-in TCPA/DNC compliance protection with a complete audit trail for every single transfer.
AI-Powered Quality Control
Our AI scores every lead against comprehensive intent signals and strict qualification criteria before it ever reaches you.
Real-Time Feedback & Coaching
Live call feedback and coaching opportunities to sharpen your close rate — not weeks later, but during the call cycle itself.
Dedicated app for mobile and desktop to control calls, dashboards, and incoming call data.
Control exactly which states you receive calls from and when your line is active — down to the hour.
How We Do It
While a real person speaks with every prospect, our AI arbiter listens in real time — detecting, analysing, and filtering against eight non-negotiable qualification criteria and a comprehensive intent analysis. Most don't make it through — and that's exactly the point.
A call that makes it through
Every single qualifier confirmed — verified by AI in real time, before the transfer.
All 8 criteria must be confirmed
- In age bracket (45–80)
- Has full name confirmed
- Has stated location
- Is financial decision maker
- Is independently living
- Has bank account
- Consent recording confirmed
- Intent to purchase confirmed
Miss even one — the call is dropped. No exceptions, no manual overrides.
A call that never reaches you
Flagged, blocked, and discarded — automatically, before any human sees it.
Any of these triggers an instant block
- DNC / Litigator flag
- Rebutted / Litigious tone
- AI or synthetic voice detected
- Coached response patterns
- No bank account confirmed
- Major disqualifying health condition (e.g. recent cancer surgery)
- No expressed interest in discussing coverage options
These calls are gone forever — flagged, logged, and never transferred. Your time is too valuable to waste on junk.
Want to share this with your team or review offline?
Your next qualified call
is waiting for you.
Join agents and agencies already closing 30–40% of their Crankshaft calls. The application takes 5 minutes.
Start My ApplicationQuestions? Email us at hello@crankshaft.ai